The map shows a possible scenario formulated from the study about the Media System Map in theItalian area. We pointed out that in the setting of the editorial groups there are few principal actors,who act in the editorial field, in particular in thebook market: GeMS, Mondadori e RCS.
Their receipts, relative and absolute, turn outto be quite down in relation to the other editorial groups that concern with other media. Howeverthese editorial groups detain the monopoly of themain publishing houses in the italian marketplace.