Sara Lenzi holds a Master’s Degree in Philosophy of Science from the University of Bologna and a Master’s Degree in Eletcroacoustic Music from the Conservatory of the same city. She has been active since 2008 in the world of innovation, founding the first sound branding and sonic interaction design agency in Italy and Singapore. She is strategic advisor for several startups between Asia and Europe in the field of IoT, Smart Cities, Web Audio, data – driven digital platforms. Her current research interest focuses on data sonification and auditory display.